Productivity Goes Social with Jive

Can social web applications like blogs, wikis, and online communities make a company more productive? Enterprise collaboration company Jive Software thinks they can, by enabling social productivity — making things happen across ad hoc social networks instead of just relying on individual progress or within-the-workgroup collaboration.

But because social productivity, in contrast to individual or team productivity, aims more at innovation and insight than efficiency and economy, Jive faces a big challenge in demonstrating the benefits of their Clearspace collaboration software to potential customers...[read full article]